APA (7th ed.) Citation

Green, P. E., & Neira, M. F. (1978). Investigaciones de mercadeo. Prentice-Hall.

Chicago Style (17th ed.) Citation

Green, Paul E., and Manuel F. Neira. Investigaciones De Mercadeo. México: Prentice-Hall, 1978.

MLA (9th ed.) Citation

Green, Paul E., and Manuel F. Neira. Investigaciones De Mercadeo. Prentice-Hall, 1978.