Mercadotecnia de la hospitalidad : ventas y mercadotecnia para hoteles, moteles y resorts /
Saved in:
| Main Author: | |
|---|---|
| Other Authors: | , |
| Format: | Book |
| Language: |
Spanish English |
| Published: |
México :
McGraw-Hill,
1995.
|
| Subjects: | |
| Notas Contenido: |
|
MARC
| LEADER | 00000nam a2200000 a 4500 | ||
|---|---|---|---|
| 001 | 000044601 | ||
| 003 | CO-BoSNA | ||
| 005 | 20260107102739.0 | ||
| 008 | 080805s1995^^^^mx^a^^^fr^^^^^001^0^spa^d | ||
| 020 | |a 9701008316 | ||
| 040 | |a CO-BoSNA |b spa | ||
| 041 | 1 | |a spa |h eng | |
| 082 | 0 | 4 | |a 647 |b F754m |2 22 |
| 100 | 1 | |a Foster, Dennis L. | |
| 245 | 1 | 0 | |a Mercadotecnia de la hospitalidad : |b ventas y mercadotecnia para hoteles, moteles y resorts / |c Dennis L. Foster ; traducción de Ignacio Quirarte Castañeda ; revisión de Betsy Rojas Vergel. |
| 260 | |a México : |b McGraw-Hill, |c 1995. | ||
| 300 | |a 160 páginas : |b ilustraciones ; |c 28 cm. | ||
| 500 | |a Incluye índice alfabético | ||
| 505 | 2 | |a La mercadotecnia (marketing) de la hospitalidad --Las transacciones -- El comportamiento del cliente -- Estrategia de precios -- Organización de la mercadotecnia (marketing) -- Investigación y planificación del mercado -- La mercadotecnia y la comunicación -- Mercadotecnia enfocada a las organizaciones -- Ventas personales | |
| 534 | |t Marketing hospitality: sales and marketing for hotels, motels and resorts | ||
| 650 | 1 | 7 | |a Mercadeo de servicios |2 Armarc |
| 650 | 1 | 7 | |a Administración hotelera |2 Armarc |
| 700 | 1 | |a Quirarte Castañeda, Ignacio |e traductor | |
| 700 | 1 | |a Rojas Vergel, Betsy |e rev. | |
| 952 | |0 0 |1 0 |4 6 |6 647_000000000000000_F754M |7 0 |8 GENER |9 221178 |a 17515 |b 17515 |d 2014-10-08 |i 135710 |l 0 |o 647 F754m |p 179515000740 |r 2026-01-07 10:27:39 |t Ej. 1 |w 2026-01-07 |y BOOK |z Cra. 1 Calle 42, La Dorada | ||
| 952 | |0 0 |1 0 |4 5 |6 647_000000000000000_F754M |7 0 |8 GENER |9 221179 |a 18516 |b 18516 |d 2011-09-24 |i 205634 |l 0 |o 647 F754m |p 189516001537 |r 2026-01-07 10:27:39 |t Ej. 1 |w 2026-01-07 |y BOOK |z Km. 3 Vía Aeropuerto, Florencia | ||
| 952 | |0 0 |1 0 |4 4 |6 647_000000000000000_F754M |7 0 |8 GENER |9 221180 |a 41527 |b 41527 |d 2009-10-16 |i 52132 |l 0 |o 647 F754m |p 415271001899 |r 2026-01-07 10:27:39 |t Ej. 1 |w 2026-01-07 |y BOOK |z Cra. 5 Av. La Toma, Neiva | ||
| 952 | |0 0 |1 0 |4 5 |6 647_000000000000000_F754M |7 0 |8 GENER |9 221181 |a 63120 |b 63120 |d 2019-05-07 |i 92132 |l 0 |o 647 F754m |p 639120006659 |r 2026-01-07 10:27:39 |t Ej. 1 |w 2026-01-07 |y BOOK |z Cra. 6 (Av. Centenario) No. 44N-15, Armenia | ||
| 952 | |0 0 |1 0 |4 4 |6 647_000000000000000_F754M |7 0 |8 GENER |9 221182 |a 63538 |b 63538 |d 2011-03-22 |i 205321 |l 0 |o 647 F754m |p 635380002243 |r 2026-01-07 10:27:39 |t Ej. 1 |w 2026-01-07 |y BOOK |z Cra. 18 No. 7-58, Armenia | ||
| 952 | |0 0 |1 0 |4 4 |6 647_068800000000000_F754M |7 0 |8 GENER |9 221183 |a 68309 |b 68309 |d 2008-08-05 |l 0 |o 647.0688 F754m |p 686309002829 |r 2026-01-07 10:27:39 |t Ej. 1 |w 2026-01-07 |y BOOK |z Cra. 27 No. 15-07, Bucaramanga | ||
| 952 | |0 0 |1 0 |4 5 |6 647_000000000000000_F754M |7 0 |8 GENER |9 221184 |a 68541 |b 68541 |d 2021-11-29 |i 169461 |l 0 |o 647 F754m |p 689541001627 |r 2026-01-07 10:27:40 |t Ej. 1 |w 2026-01-07 |y BOOK |z Calle 22 No. 9-82, San Gil | ||
| 952 | |0 0 |1 0 |4 5 |6 647_000000000000000_F754M |7 0 |8 GENER |9 221185 |a 76543 |b 76543 |d 2010-12-06 |l 0 |o 647 F754m |p 44607-30 |r 2026-01-07 10:27:40 |t Ej. 1 |w 2026-01-07 |y BOOK |z Cra. 9 No. 12-141, Cartago | ||
| 952 | |0 0 |1 0 |4 5 |6 647_000000000000000_F754M |7 0 |8 GENER |9 221186 |a 88539 |b 88539 |d 2014-09-30 |l 0 |o 647 F754m |p 889539000552 |r 2026-01-07 10:27:40 |t Ej. 1 |w 2026-01-07 |y BOOK |z Av. Fco. Newball. San Andres Islas | ||
| 952 | |0 0 |1 0 |4 5 |6 647_000000000000000_F754M |7 0 |8 GENER |9 221187 |a 88539 |b 88539 |d 2014-09-30 |l 0 |o 647 F754m |p 889539000553 |r 2026-01-07 10:27:40 |t Ej. 2 |w 2026-01-07 |y BOOK |z Av. Fco. Newball. San Andres Islas | ||
| 999 | |c 44600 |d 44600 | ||
| 942 | |6 647_000000000000000__F754M | ||
