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|a Colón Zayas, Eliseo
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|a Publicidad y hegemonía :
|b matrices discursivas /
|c Eliseo Colón Zayas.
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|a 2a edición
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| 260 |
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|a Buenos Aires :
|b Norma,
|c 2001.
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| 300 |
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|a 142 páginas ;
|c 20 cm.
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|a Incluye bibliografía
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|a Publicidad y estética -- Publicidad y modernidad -- Canon publicidad
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|a Publicidad
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