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|a Anzola Rojas, Sérvulo
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|a Administración de pequeñas empresas /
|c Sérvulo Anzola Rojas.
|
| 250 |
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|a 3a. edición
|
| 260 |
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|a México :
|b McGraw-Hill Interamericana,
|c c2010.
|
| 300 |
|
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|a xiv, 347 páginas :
|b ilustraciones ;
|c 27 cm.
|
| 500 |
|
|
|a Incluye índice analítico y glosario
|
| 504 |
|
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|a Incluye referencias bibliográficas
|
| 505 |
0 |
|
|a Concepto y perspectiva de la pequeña empresa latinoamericana -- Caracterización y organización de la pequeña empresa latinoamericana --Análisis de la caracterización de la pequeña empresa latinoamericana -- Análisis del medio ambiente interno y externo de la pequeña empresa -- Introducción a la administración -- Planeación estratégica -- Organización -- Dirección -- Control -- Ventas y mercadotecnia -- Producción -- Recursos humanos -- Contabilidad y finanzas -- Modelo integrador.
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| 650 |
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|a Recursos humanos
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|a Planificación estratégica
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