APA (7th ed.) Citation

Lamb, C. W., HAIR, J. F., & McDaniel, C. J. (2006). Fundamentos de marketing (4a. ed.). Thomson learning.

Chicago Style (17th ed.) Citation

Lamb, Charles W., Joseph F. HAIR, and Carl. Jr McDaniel. Fundamentos De Marketing. 4a. ed. México: Thomson learning, 2006.

MLA (9th ed.) Citation

Lamb, Charles W., et al. Fundamentos De Marketing. 4a. ed. Thomson learning, 2006.