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|a O'Kean, José María
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|a Análisis del entorno económico de los negocios :
|b una introducción a la macroeconomía /
|c José María O'Kean.
|
| 260 |
|
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|a Madrid :
|b McGraw-Hill Interamericana,
|c c1994.
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| 300 |
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|a xvi, 268 páginas ;
|c 23 cm.
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|a Serie McGraw-Hill de Management
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| 505 |
2 |
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|a Entorno económico y estrategia empresarial -- El funcionamiento de los mercados -- Macromagnitudes e indicadores -- La demanda agregada -- La oferta agregada y el funcionamiento general de la economía
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| 650 |
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|a Macroeconomía
|2 Armarc
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| 650 |
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7 |
|a Economía
|2 Armarc
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| 650 |
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7 |
|a Oferta y demanda
|2 Armarc
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|a Análisis de mercadeo
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