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|a Buendia, Juan Manuel
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|a Organización de reuniones :
|b convenciones, congresos, seminarios. /
|c Juan Manuel Buendía.
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|a México :
|b Trillas,
|c 1991.
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|a 238 páginas :
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|a El proceso administrativo -- Consideraciones generales -- Previsión -- Planeación -- Organización -- Integración -- Dirección -- Control -- Exposiciones -- Terminología -- Planeación de eventos, formas, controles y actividades -- Publicidad y promoción -- Emergencias.
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|a Planificación
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|a Promoción de eventos especiales
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