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|a Schnarch Kirberg, Alejandro
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|a Emprendimiento exitoso :
|b cómo mejorar su proceso y gestión. /
|c Alejandro Schnarch Kirberg.
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| 260 |
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|a Bogotá :
|b Ecoe Ediciones,
|c 2014.
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|a xxiv, 237 páginas :
|b ilustraciones ;
|c 24 cm.
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|a Colección ciencias empresariales. Emprendimiento y liderazgo
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| 504 |
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|a Incluye referencias bibliográficas
|
| 505 |
2 |
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|a Sobre el emprendimiento -- Características del emprendedor -- Etapas del proceso emprendedor -- Identificación de oportunidades -- Búsqueda de ideas de negocio -- Validación de las oportunidades de negocio -- Estructuración del negocio -- gestión del emprendimiento y el marketing -- A modo de conclusión
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|a Nuevas empresas
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|a Liderazgo
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|a Éxito en los negocios
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