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|a Peñalosa Otero, Mónica Eugenia
|
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|a Mercadeo básico I /
|c Mónica Eugenia Peñalosa Otera.
|
| 260 |
|
|
|a Bogotá :
|b Universidad de la Salle,
|c 2010.
|
| 300 |
|
|
|a 45 páginas ;
|c 27 cm.
|
| 490 |
0 |
|
|a Apuntes de clase
|v 24
|v 19006187
|
| 504 |
|
|
|a Incluye bibliografía
|
| 505 |
2 |
|
|a Bases del mercadeo -- El mercadeo -- El producto -- Actividades a desarrollar
|
| 650 |
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7 |
|a Mercadeo
|2 Armarc
|
| 650 |
2 |
7 |
|a Promoción de ventas
|2 Armarc
|
| 710 |
2 |
|
|a Universidad De La Salle
|b Facultad de Ciencias Administrativas y Contables
|b Programa de Administración de Empresas
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