Diccionario de marketing /
Presenta vocablos con giros o modismos, ejemplos, clasificaciones, tipos, características, divisiones, objetivos, casos, historias, etc. Inherentes a la comercialización de bienes y servicios. Recoge un caudal de voces y un conjunto de palaras relacionadas directa, indirecta, endógena o exógenamente...
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| Main Author: | |
|---|---|
| Other Authors: | |
| Format: | Book |
| Language: | Spanish |
| Published: |
Bogotá :
2005.
|
| Edition: | Segunda edición en español |
| Subjects: |
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