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|a Buendía, Juan Manuel
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|a Organización de reuniones :
|b convenciones, congresos, seminarios /
|c Juan Manuel Buendía.
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|a Segunda edición
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|a México :
|b Trillas,
|c 2009.
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| 300 |
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|a 175 páginas :
|b ilustraciones, ;
|c 24 cm.
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|a Trillas turismo
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|a Incluye referencias bibliográficas e índice analítico
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|a El proceso administrativo -- Previsión -- Planeación -- Organización -- Integración -- Dirección -- Control -- Exposiciones -- Conceptos prácticos -- Terminología -- Planeación de eventos, formatos, controles y actividades -- Publicidad y promoción -- Emergencias
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