NEW TIMES, NEW STRATEGIES: PROPOSAL FOR AN ADDITIONAL DIMENSION TO THE 4 P'S FOR E-COMMERCE DOT-COM.
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| Title: | NEW TIMES, NEW STRATEGIES: PROPOSAL FOR AN ADDITIONAL DIMENSION TO THE 4 P'S FOR E-COMMERCE DOT-COM. |
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| Authors: | Gonetecki Oliveira, Maximiliano1, Machado Toaldo, Ana Maria2 |
| Source: | Revista de Gestão da Tecnologia e Sistemas de Informação / Journal of Information Systems & Technology Management; jan-abr2015, Vol. 12 Issue 1, p107-124, 18p |
| Database: | Applied Science & Technology Source |
| ISSN: | 18092640 |
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| DOI: | 10.4301/S1807-17752015000100006 |