APA (7th ed.) Citation

Zhu, G., Chou, M. C., & Jia, T. (2022). National brand's promotional pricing and advertising policies: Spillover effect and quality difference. Engineering Optimization, 54(12), 2087. https://doi.org/10.1080/0305215X.2021.1974429

Chicago Style (17th ed.) Citation

Zhu, Guiyang, Mabel C. Chou, and Tao Jia. "National Brand's Promotional Pricing and Advertising Policies: Spillover Effect and Quality Difference." Engineering Optimization 54, no. 12 (2022): 2087. https://doi.org/10.1080/0305215X.2021.1974429.

MLA (9th ed.) Citation

Zhu, Guiyang, et al. "National Brand's Promotional Pricing and Advertising Policies: Spillover Effect and Quality Difference." Engineering Optimization, vol. 54, no. 12, 2022, p. 2087, https://doi.org/10.1080/0305215X.2021.1974429.