Exploring the Role of Personal Innovativeness on Purchase Intention of Artificial Intelligence Products: An Investigation Using Social Influence Theory and Value-Based Adoption Model.
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| Title: | Exploring the Role of Personal Innovativeness on Purchase Intention of Artificial Intelligence Products: An Investigation Using Social Influence Theory and Value-Based Adoption Model. |
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| Authors: | Zhang, Heng1,2, Li, Benjamin2, Hu, Bo3, Ai, Pengya2, pengya001@e.ntu.edu.sg |
| Source: | International Journal of Human-Computer Interaction; Jan2026, Vol. 42 Issue 2, p752-766, 15p |
| Database: | Applied Science & Technology Source |
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| ISSN: | 10447318 |
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| DOI: | 10.1080/10447318.2025.2513037 |
