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THE IMPACT OF VIRTUAL STREAMER SOURCE CREDIBILITY ON PURCHASE INTENTIONS IN AGRICULTURAL LIVE STREAMING: A MULTI-METHOD APPROACH.

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Title: THE IMPACT OF VIRTUAL STREAMER SOURCE CREDIBILITY ON PURCHASE INTENTIONS IN AGRICULTURAL LIVE STREAMING: A MULTI-METHOD APPROACH.
Authors: Wang, Xueying1, 15049068802@163.com, Zhang, Yuexian2, 18047025350@163.com
Source: Journal of Electronic Commerce Research; 2026, Vol. 27 Issue 3, p238-263, 26p
Database: Applied Science & Technology Source
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Header DbId: aci
DbLabel: Applied Science & Technology Source
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PubType: Academic Journal
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  Data: THE IMPACT OF VIRTUAL STREAMER SOURCE CREDIBILITY ON PURCHASE INTENTIONS IN AGRICULTURAL LIVE STREAMING: A MULTI-METHOD APPROACH.
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  Data: <searchLink fieldCode="AU" term="%22Wang%2C+Xueying%22">Wang, Xueying</searchLink><relatesTo>1</relatesTo>, <i>15049068802@163.com</i><br /><searchLink fieldCode="AU" term="%22Zhang%2C+Yuexian%22">Zhang, Yuexian</searchLink><relatesTo>2</relatesTo>, <i>18047025350@163.com</i>
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  Data: <searchLink fieldCode="JN" term="%22Journal+of+Electronic+Commerce+Research%22">Journal of Electronic Commerce Research</searchLink>; 2026, Vol. 27 Issue 3, p238-263, 26p
PLink https://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=aci&AN=193019701
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      – Code: eng
        Text: English
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        PageCount: 26
        StartPage: 238
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      – TitleFull: THE IMPACT OF VIRTUAL STREAMER SOURCE CREDIBILITY ON PURCHASE INTENTIONS IN AGRICULTURAL LIVE STREAMING: A MULTI-METHOD APPROACH.
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            NameFull: Wang, Xueying
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            NameFull: Zhang, Yuexian
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            – D: 01
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              Text: 2026
              Type: published
              Y: 2026
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