The Role of Product Transparency and Pricing Strategy on Customer Behavior: Moderating Impact of Market Competition.
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| Title: | The Role of Product Transparency and Pricing Strategy on Customer Behavior: Moderating Impact of Market Competition. |
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| Authors: | Khaliq, Usama1, usama.khaliq1992@outlook.com, Yan, Jinjiang1,2, Khaliq, Nosherwan1,2 |
| Source: | Journal of Theoretical & Applied Electronic Commerce Research; Apr2026, Vol. 21 Issue 4, p101, 26p |
| Database: | Applied Science & Technology Source |
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| ISSN: | 07181876 |
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| DOI: | 10.3390/jtaer21040101 |