Communication determinants for the development of markets that target the young men of Villavicencio, Colombia.
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| Title: | Communication determinants for the development of markets that target the young men of Villavicencio, Colombia. |
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| Alternate Title: | Elementos de la comunicación que ayudan al desarrollo de mercados juveniles en Villavicencio, Colombia. Fatores de comunicação que promovem o desenvolvimento de mercados entre os jovens de Villavicencio. |
| Authors: | Otero Gómez, María Cristina1 motero@unillanos.edu.co, Giraldo Pérez3, Iván Darío1 igiraldo@omd.com.co, Pérez, Wilson Giraldo1 wgiraldo@unillanos.edu.co |
| Source: | Encuentros. jul-dic2016, Vol. 14 Issue 2, p15-24. 10p. |
| Database: | Academic Search Ultimate |
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