A study on effect of branding on customer buying behaviour with reference to Vellore.

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Title: A study on effect of branding on customer buying behaviour with reference to Vellore.
Authors: Selvakumar, V.1 (AUTHOR), Dhayalan, V.1 (AUTHOR), Sivagami2 (AUTHOR), Venkatesh, P.1 (AUTHOR) venkatesh.mba@sairam.edu.in
Source: AIP Conference Proceedings. 2024, Vol. 2965 Issue 1, p1-7. 7p.
Database: Academic Search Ultimate
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An: 178315031
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PubType: Conference
PubTypeId: conference
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  Data: A study on effect of branding on customer buying behaviour with reference to Vellore.
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  Data: <searchLink fieldCode="JN" term="%22AIP+Conference+Proceedings%22">AIP Conference Proceedings</searchLink>. 2024, Vol. 2965 Issue 1, p1-7. 7p.
PLink https://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=asn&AN=178315031
RecordInfo BibRecord:
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      – Type: doi
        Value: 10.1063/5.0211992
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      – Code: eng
        Text: English
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        PageCount: 7
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      – TitleFull: A study on effect of branding on customer buying behaviour with reference to Vellore.
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            NameFull: Selvakumar, V.
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            NameFull: Dhayalan, V.
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            NameFull: Sivagami
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              Text: 2024
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              Y: 2024
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              Value: 2965
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