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Scheduling Content on Social Media: Theory, Evidence, and Application.

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Bibliographic Details
Title: Scheduling Content on Social Media: Theory, Evidence, and Application.
Authors: Kanuri, Vamsi K. vkanuri@nd.edu, Chen, Yixing, Sridhar, Shrihari (Hari)
Source: Journal of Marketing. Nov2018, Vol. 82 Issue 6, p89-108. 20p. 1 Color Photograph, 1 Diagram, 5 Charts, 1 Graph.
Database: Business Source Ultimate
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ISSN:00222429
DOI:10.1177/0022242918805411