Geographic Patterns in Customer Service and Satisfaction: An Empirical Investigation.
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| Title: | Geographic Patterns in Customer Service and Satisfaction: An Empirical Investigation. |
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| Authors: | Mittal, Vikas1,2 vmittal@katz.pitt.edu, Kamakura, Wagner A.3 kamakura@duke.edu, Govind, Rahul4 rahulg@pitt.edu |
| Source: | Journal of Marketing. Jul2004, Vol. 68 Issue 3, p48-62. 15p. 1 Diagram, 5 Charts, 1 Graph, 4 Maps. |
| Database: | Business Source Ultimate |
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| ISSN: | 00222429 |
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| DOI: | 10.1509/jmkg.68.3.48.34766 |
