Cutting Calories: The Preference for Lower Caloric Density Versus Smaller Quantities Among Restrained and Unrestrained Eaters.
Saved in:
| Title: | Cutting Calories: The Preference for Lower Caloric Density Versus Smaller Quantities Among Restrained and Unrestrained Eaters. |
|---|---|
| Authors: | Liu, Peggy J.1 (AUTHOR) peggy.liu@pitt.edu, Haws, Kelly L.2 (AUTHOR) kelly.haws@vanderbilt.edu |
| Source: | Journal of Marketing Research (JMR). Oct2020, Vol. 57 Issue 5, p948-965. 18p. 1 Diagram, 1 Chart, 3 Graphs. |
| Database: | Business Source Ultimate |
|
Full text is not displayed to guests.
Login for full access.
|
|
| ISSN: | 00222437 |
|---|---|
| DOI: | 10.1177/0022243720949163 |
