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Cutting Calories: The Preference for Lower Caloric Density Versus Smaller Quantities Among Restrained and Unrestrained Eaters.

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Title: Cutting Calories: The Preference for Lower Caloric Density Versus Smaller Quantities Among Restrained and Unrestrained Eaters.
Authors: Liu, Peggy J.1 (AUTHOR) peggy.liu@pitt.edu, Haws, Kelly L.2 (AUTHOR) kelly.haws@vanderbilt.edu
Source: Journal of Marketing Research (JMR). Oct2020, Vol. 57 Issue 5, p948-965. 18p. 1 Diagram, 1 Chart, 3 Graphs.
Database: Business Source Ultimate
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  Data: Cutting Calories: The Preference for Lower Caloric Density Versus Smaller Quantities Among Restrained and Unrestrained Eaters.
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        Value: 10.1177/0022243720949163
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      – Code: eng
        Text: English
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        PageCount: 18
        StartPage: 948
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      – TitleFull: Cutting Calories: The Preference for Lower Caloric Density Versus Smaller Quantities Among Restrained and Unrestrained Eaters.
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              Text: Oct2020
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              Y: 2020
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