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Testing Theories of Goal Progress in Online Learning.

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Bibliographic Details
Title:	Testing Theories of Goal Progress in Online Learning.
Authors:	Lu, Joy¹ (AUTHOR) tonglu@andrew.cmu.edu, Bradlow, Eric T.² (AUTHOR) ebradlow@wharton.upenn.edu, Hutchinson, J. Wesley³ (AUTHOR) jwhutch@wharton.upenn.edu
Source:	Journal of Marketing Research (JMR). Feb2022, Vol. 59 Issue 1, p35-60. 26p. 6 Charts, 8 Graphs.
Database:	Business Source Ultimate
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Description
ISSN:	00222437
DOI:	10.1177/0022243721991100