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Testing Theories of Goal Progress in Online Learning.

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Title: Testing Theories of Goal Progress in Online Learning.
Authors: Lu, Joy1 (AUTHOR) tonglu@andrew.cmu.edu, Bradlow, Eric T.2 (AUTHOR) ebradlow@wharton.upenn.edu, Hutchinson, J. Wesley3 (AUTHOR) jwhutch@wharton.upenn.edu
Source: Journal of Marketing Research (JMR). Feb2022, Vol. 59 Issue 1, p35-60. 26p. 6 Charts, 8 Graphs.
Database: Business Source Ultimate
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  Data: Testing Theories of Goal Progress in Online Learning.
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  Data: <searchLink fieldCode="JN" term="%22Journal+of+Marketing+Research+%28JMR%29%22">Journal of Marketing Research (JMR)</searchLink>. Feb2022, Vol. 59 Issue 1, p35-60. 26p. 6 Charts, 8 Graphs.
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RecordInfo BibRecord:
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      – Type: doi
        Value: 10.1177/0022243721991100
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      – Code: eng
        Text: English
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        PageCount: 26
        StartPage: 35
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      – TitleFull: Testing Theories of Goal Progress in Online Learning.
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            NameFull: Lu, Joy
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            NameFull: Bradlow, Eric T.
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              Text: Feb2022
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              Y: 2022
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              Value: 59
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