View in EDS HTML Full Text PDF Full Text

Extremity Bias in Online Reviews: The Role of Attrition.

Saved in:
Bibliographic Details
Title: Extremity Bias in Online Reviews: The Role of Attrition.
Authors: Brandes, Leif1 (AUTHOR) leif.brandes@unilu.ch, Godes, David2 (AUTHOR) dgodes@umd.edu, Mayzlin, Dina3 (AUTHOR) leif.brandes@unilu.ch
Source: Journal of Marketing Research (JMR). Aug2022, Vol. 59 Issue 4, p675-695. 21p. 7 Charts, 1 Graph.
Database: Business Source Ultimate
Full text is not displayed to guests.
Description
ISSN:00222437
DOI:10.1177/00222437211073579