Affonso, F. M., & Janiszewski, C. (2023). Marketing by Design: The Influence of Perceptual Structure on Brand Performance. Journal of Marketing, 87(5), 736. https://doi.org/10.1177/00222429221142281
Chicago Style (17th ed.) CitationAffonso, Felipe M., and Chris Janiszewski. "Marketing by Design: The Influence of Perceptual Structure on Brand Performance." Journal of Marketing 87, no. 5 (2023): 736. https://doi.org/10.1177/00222429221142281.
MLA (9th ed.) CitationAffonso, Felipe M., and Chris Janiszewski. "Marketing by Design: The Influence of Perceptual Structure on Brand Performance." Journal of Marketing, vol. 87, no. 5, 2023, p. 736, https://doi.org/10.1177/00222429221142281.
Warning: These citations may not always be 100% accurate.