View in EDS PDF Full Text

How do teenagers project their identity online, and what role do brands play in the process? A multimethod study on Instagram.

Saved in:
Bibliographic Details
Title: How do teenagers project their identity online, and what role do brands play in the process? A multimethod study on Instagram.
Authors: Guèvremont, Amélie1, Dubé-Beaudin, Laurence2
Source: Journal of Brand Strategy. Autumn-Fall2023, Vol. 12 Issue 2, p174-193. 20p.
Database: Business Source Ultimate
FullText Links:
  – Type: pdflink
Text:
  Availability: 0
Header DbId: bsu
DbLabel: Business Source Ultimate
An: 170750094
AccessLevel: 2
PubType: Academic Journal
PubTypeId: academicJournal
PreciseRelevancyScore: 0
IllustrationInfo
Items – Name: Title
  Label: Title
  Group: Ti
  Data: How do teenagers project their identity online, and what role do brands play in the process? A multimethod study on Instagram.
– Name: Author
  Label: Authors
  Group: Au
  Data: <searchLink fieldCode="AR" term="%22Guèvremont%2C+Amélie%22">Guèvremont, Amélie</searchLink><relatesTo>1</relatesTo><br /><searchLink fieldCode="AR" term="%22Dubé-Beaudin%2C+Laurence%22">Dubé-Beaudin, Laurence</searchLink><relatesTo>2</relatesTo>
– Name: TitleSource
  Label: Source
  Group: Src
  Data: <searchLink fieldCode="JN" term="%22Journal+of+Brand+Strategy%22">Journal of Brand Strategy</searchLink>. Autumn-Fall2023, Vol. 12 Issue 2, p174-193. 20p.
PLink https://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=bsu&AN=170750094
RecordInfo BibRecord:
  BibEntity:
    Identifiers:
      – Type: doi
        Value: 10.69554/yldt7325
    Languages:
      – Code: eng
        Text: English
    PhysicalDescription:
      Pagination:
        PageCount: 20
        StartPage: 174
    Titles:
      – TitleFull: How do teenagers project their identity online, and what role do brands play in the process? A multimethod study on Instagram.
        Type: main
  BibRelationships:
    HasContributorRelationships:
      – PersonEntity:
          Name:
            NameFull: Guèvremont, Amélie
      – PersonEntity:
          Name:
            NameFull: Dubé-Beaudin, Laurence
    IsPartOfRelationships:
      – BibEntity:
          Dates:
            – D: 01
              M: 09
              Text: Autumn-Fall2023
              Type: published
              Y: 2023
          Identifiers:
            – Type: issn-print
              Value: 2045855X
          Numbering:
            – Type: volume
              Value: 12
            – Type: issue
              Value: 2
          Titles:
            – TitleFull: Journal of Brand Strategy
              Type: main
ResultId 1