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Buyer–Supplier Relationship Dynamics in Buyers' Bankruptcy Survival.

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Bibliographic Details
Title: Buyer–Supplier Relationship Dynamics in Buyers' Bankruptcy Survival.
Authors: Mani, Sudha (AUTHOR), Astvansh, Vivek (AUTHOR), Antia, Kersi D. (AUTHOR) sudha.mani@monash.edu
Source: Journal of Marketing. May2024, Vol. 88 Issue 3, p127-144. 18p.
Database: Business Source Ultimate
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ISSN:00222429
DOI:10.1177/00222429231193994