McShane, B. B., Bradlow, E. T., Lynch Jr., J. G., & Meyer, R. J. (2024). "Statistical Significance" and Statistical Reporting: Moving Beyond Binary. Journal of Marketing, 88(3), 1. https://doi.org/10.1177/00222429231216910
Chicago Style (17th ed.) CitationMcShane, Blakeley B., Eric T. Bradlow, John G. Lynch Jr., and Robert J. Meyer. ""Statistical Significance" and Statistical Reporting: Moving Beyond Binary." Journal of Marketing 88, no. 3 (2024): 1. https://doi.org/10.1177/00222429231216910.
MLA (9th ed.) CitationMcShane, Blakeley B., et al. ""Statistical Significance" and Statistical Reporting: Moving Beyond Binary." Journal of Marketing, vol. 88, no. 3, 2024, p. 1, https://doi.org/10.1177/00222429231216910.
Warning: These citations may not always be 100% accurate.