APA (7th ed.) Citation

Liu, Z., Gao, Q., & Rao, R. S. (2025). Self-Donations and Charitable Contributions in Online Crowdfunding: An Empirical Analysis. Journal of Marketing, 89(1), 117. https://doi.org/10.1177/00222429241260687

Chicago Style (17th ed.) Citation

Liu, Zhuping, Qiang Gao, and Raghunath Singh Rao. "Self-Donations and Charitable Contributions in Online Crowdfunding: An Empirical Analysis." Journal of Marketing 89, no. 1 (2025): 117. https://doi.org/10.1177/00222429241260687.

MLA (9th ed.) Citation

Liu, Zhuping, et al. "Self-Donations and Charitable Contributions in Online Crowdfunding: An Empirical Analysis." Journal of Marketing, vol. 89, no. 1, 2025, p. 117, https://doi.org/10.1177/00222429241260687.