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An AI Method to Score Celebrity Visual Potential.

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Title: An AI Method to Score Celebrity Visual Potential.
Authors: Feng, Xiaohang (AUTHOR) xiaohanf@andrew.cmu.edu, Zhang, Shunyuan (AUTHOR), Liu, Xiao (AUTHOR), Srinivasan, Kannan (AUTHOR), Lamberton, Cait (AUTHOR)
Source: Journal of Marketing Research (JMR). Oct2025, Vol. 62 Issue 5, p757-775. 19p.
Database: Business Source Ultimate
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  Data: An AI Method to Score Celebrity Visual Potential.
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  Data: <searchLink fieldCode="AR" term="%22Feng%2C+Xiaohang%22">Feng, Xiaohang</searchLink> (AUTHOR)<i> xiaohanf@andrew.cmu.edu</i><br /><searchLink fieldCode="AR" term="%22Zhang%2C+Shunyuan%22">Zhang, Shunyuan</searchLink> (AUTHOR)<br /><searchLink fieldCode="AR" term="%22Liu%2C+Xiao%22">Liu, Xiao</searchLink> (AUTHOR)<br /><searchLink fieldCode="AR" term="%22Srinivasan%2C+Kannan%22">Srinivasan, Kannan</searchLink> (AUTHOR)<br /><searchLink fieldCode="AR" term="%22Lamberton%2C+Cait%22">Lamberton, Cait</searchLink> (AUTHOR)
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  Data: <searchLink fieldCode="JN" term="%22Journal+of+Marketing+Research+%28JMR%29%22">Journal of Marketing Research (JMR)</searchLink>. Oct2025, Vol. 62 Issue 5, p757-775. 19p.
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RecordInfo BibRecord:
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      – Type: doi
        Value: 10.1177/00222437251323238
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      – Code: eng
        Text: English
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        PageCount: 19
        StartPage: 757
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      – TitleFull: An AI Method to Score Celebrity Visual Potential.
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            NameFull: Feng, Xiaohang
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            NameFull: Zhang, Shunyuan
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            NameFull: Liu, Xiao
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              Text: Oct2025
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              Y: 2025
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              Value: 62
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