Banning Unsolicited Store Flyers: Does Helping the Environment Hurt Retailing?
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| Title: | Banning Unsolicited Store Flyers: Does Helping the Environment Hurt Retailing? |
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| Authors: | Guyt, Jonne Y.1 (AUTHOR) j.y.guyt@uva.nl, van Lin, Arjen2 (AUTHOR) avanlin@uvt.nl, Keller, Kristopher O.3 (AUTHOR) kristopher_keller@kenan-flagler.unc.edu |
| Source: | Marketing Science (INFORMS). Sep/Oct2025, Vol. 44 Issue 5, p1104-1124. 21p. |
| Database: | Business Source Ultimate |
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