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THE GENDERED COMPLEXITY OF SPONSORSHIP: HOW MALE AND FEMALE SPONSORS’ GOALS SHAPE THEIR SOCIAL NETWORK STRATEGIES.

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Title: THE GENDERED COMPLEXITY OF SPONSORSHIP: HOW MALE AND FEMALE SPONSORS’ GOALS SHAPE THEIR SOCIAL NETWORK STRATEGIES.
Authors: CAMPBELL, ELIZABETH LAUREN (AUTHOR) ecampbell@ucsd.edu, SHEA, CATHERINE T. (AUTHOR) ctshea@andrew.cmu.edu
Source: Academy of Management Journal. Oct2025, Vol. 68 Issue 5, p1055-1083. 29p. 4 Color Photographs, 2 Charts.
Database: Business Source Ultimate
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ISSN:00014273
DOI:10.5465/amj.2023.1110