Dang, I. C., Kwan, C. M., Jia, J. S., & Shi, Y. (2026). When Words Meet Visuals: How Content Composition Drives Social Media Engagement for Marketer-Generated Content. Journal of Marketing Research (JMR), 63(1), 167. https://doi.org/10.1177/00222437251373042
Chicago Style (17th ed.) CitationDang, Ivy Chu, Canice M.C Kwan, Jayson S. Jia, and Yang Shi. "When Words Meet Visuals: How Content Composition Drives Social Media Engagement for Marketer-Generated Content." Journal of Marketing Research (JMR) 63, no. 1 (2026): 167. https://doi.org/10.1177/00222437251373042.
MLA (9th ed.) CitationDang, Ivy Chu, et al. "When Words Meet Visuals: How Content Composition Drives Social Media Engagement for Marketer-Generated Content." Journal of Marketing Research (JMR), vol. 63, no. 1, 2026, p. 167, https://doi.org/10.1177/00222437251373042.