Institutional Distances and International E-Commerce Firms' Standardization of Online Offers and Services.
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| Title: | Institutional Distances and International E-Commerce Firms' Standardization of Online Offers and Services. |
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| Authors: | Schuetz, Adrian (AUTHOR), Swoboda, Bernhard (AUTHOR) b.swoboda@uni-trier.de |
| Source: | Journal of International Marketing. Mar2026, Vol. 34 Issue 1, p5-26. 22p. |
| Database: | Business Source Ultimate |
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