Owners' Willingness to Accept in the Sharing Economy.

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Title: Owners' Willingness to Accept in the Sharing Economy.
Authors: Ross, Gretchen R. (AUTHOR) gretchen.ross@tcu.edu, Kim, Eunice (AUTHOR), Meloy, Margaret G. (AUTHOR)
Source: Journal of Marketing. Mar2026, Vol. 90 Issue 2, p177-192. 16p.
Database: Business Source Ultimate
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  Data: Owners' Willingness to Accept in the Sharing Economy.
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RecordInfo BibRecord:
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      – Type: doi
        Value: 10.1177/00222429251332889
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      – Code: eng
        Text: English
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        PageCount: 16
        StartPage: 177
    Titles:
      – TitleFull: Owners' Willingness to Accept in the Sharing Economy.
        Type: main
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          Name:
            NameFull: Ross, Gretchen R.
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            NameFull: Kim, Eunice
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            NameFull: Meloy, Margaret G.
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            – D: 01
              M: 03
              Text: Mar2026
              Type: published
              Y: 2026
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              Value: 90
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            – TitleFull: Journal of Marketing
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