Sustainable Product Profit Potential and Availability.
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| Title: | Sustainable Product Profit Potential and Availability. |
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| Authors: | Bollinger, Bryan (AUTHOR) bryan.k.bollinger@tuck.dartmouth.edu, Kronthal-Sacco, Randi (AUTHOR), Zhu, Levin (AUTHOR) |
| Source: | Journal of Marketing. Mar2026, Vol. 90 Issue 2, p50-72. 23p. |
| Database: | Business Source Ultimate |
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