Selling of care offerings and the ethicalisation of consumption.

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Bibliographic Details
Title: Selling of care offerings and the ethicalisation of consumption.
Authors: Tölg, Réka1 (AUTHOR) reka.tolg@ses.lu.se
Source: Marketing Theory. Mar2026, Vol. 26 Issue 1, p3-23. 21p.
Database: Business Source Ultimate
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ISSN:14705931
DOI:10.1177/14705931241279273