Higgins, L., & O'Leary, K. (2026). A Cripped Marketing Manifesto: In conversation with Carol Kaufman-Scarborough and Stacey Menzel Baker. Journal of Marketing Management, 42(3/4), 212. https://doi.org/10.1080/0267257X.2025.2555435
Chicago Style (17th ed.) CitationHiggins, Leighanne, and Killian O'Leary. "A Cripped Marketing Manifesto: In Conversation with Carol Kaufman-Scarborough and Stacey Menzel Baker." Journal of Marketing Management 42, no. 3/4 (2026): 212. https://doi.org/10.1080/0267257X.2025.2555435.
MLA (9th ed.) CitationHiggins, Leighanne, and Killian O'Leary. "A Cripped Marketing Manifesto: In Conversation with Carol Kaufman-Scarborough and Stacey Menzel Baker." Journal of Marketing Management, vol. 42, no. 3/4, 2026, p. 212, https://doi.org/10.1080/0267257X.2025.2555435.