The customer loyalty-revenue linkage: exploring the role of unconventional salesperson traits.
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| Title: | The customer loyalty-revenue linkage: exploring the role of unconventional salesperson traits. |
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| Authors: | Sharma, Ashish1 (AUTHOR) sfriend1@udayton.edu, Johnson, Jeff S.2 (AUTHOR), Friend, Scott B.3 (AUTHOR) |
| Source: | Journal of Personal Selling & Sales Management. Feb2026, p1-8. 8p. 1 Illustration. |
| Database: | Business Source Ultimate |
| ISSN: | 08853134 |
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| DOI: | 10.1080/08853134.2026.2632076 |
