From mean-variance analysis to mental accounting and back: bridging contributions of Markowitz to portfolio selection.
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| Title: | From mean-variance analysis to mental accounting and back: bridging contributions of Markowitz to portfolio selection. |
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| Authors: | Baptista, Alexandre M.1 (AUTHOR) alexbapt@gwu.edu |
| Source: | European Journal of Finance. Mar/Apr2026, Vol. 32 Issue 4-6, p586-619. 34p. |
| Database: | Business Source Ultimate |
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