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Designing Layouts for Sequential Experiences: Application to Cultural Institutions.

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Bibliographic Details
Title:	Designing Layouts for Sequential Experiences: Application to Cultural Institutions.
Authors:	Aouad, Ali¹ (AUTHOR) maouad@mit.edu, Deshmane, Abhishek² (AUTHOR) abhishek.deshmane@scheller.gatech.edu, Martínez-de-Albéniz, Victor³ (AUTHOR) valbeniz@iese.edu
Source:	Management Science (INFORMS). Apr2026, Vol. 72 Issue 4, p3528-3549. 22p.
Database:	Business Source Ultimate
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Description
ISSN:	00251909
DOI:	10.1287/mnsc.2022.02024