View in EDS HTML Full Text PDF Full Text

Building Brand Trust Through Influencers: The Mediating Role of Consumer Engagement.

Saved in:
Bibliographic Details
Title: Building Brand Trust Through Influencers: The Mediating Role of Consumer Engagement.
Authors: Sarkis, Nada1 (AUTHOR), Jabbour Al Maalouf, Nada1 (AUTHOR) nada.almaalouf@usek.edu.lb, Abou Jaoude, Ella1 (AUTHOR), Azzi, Tarek1 (AUTHOR)
Source: Journal of Theoretical & Applied Electronic Commerce Research. Apr2026, Vol. 21 Issue 4, p114. 20p.
Database: Business Source Ultimate
Full text is not displayed to guests.
FullText Links:
  – Type: pdflink
Text:
  Availability: 1
Header DbId: bsu
DbLabel: Business Source Ultimate
An: 193416561
AccessLevel: 2
PubType: Academic Journal
PubTypeId: academicJournal
PreciseRelevancyScore: 0
IllustrationInfo
Items – Name: Title
  Label: Title
  Group: Ti
  Data: Building Brand Trust Through Influencers: The Mediating Role of Consumer Engagement.
– Name: Author
  Label: Authors
  Group: Au
  Data: <searchLink fieldCode="AR" term="%22Sarkis%2C+Nada%22">Sarkis, Nada</searchLink><relatesTo>1</relatesTo> (AUTHOR)<br /><searchLink fieldCode="AR" term="%22Jabbour+Al+Maalouf%2C+Nada%22">Jabbour Al Maalouf, Nada</searchLink><relatesTo>1</relatesTo> (AUTHOR)<i> nada.almaalouf@usek.edu.lb</i><br /><searchLink fieldCode="AR" term="%22Abou+Jaoude%2C+Ella%22">Abou Jaoude, Ella</searchLink><relatesTo>1</relatesTo> (AUTHOR)<br /><searchLink fieldCode="AR" term="%22Azzi%2C+Tarek%22">Azzi, Tarek</searchLink><relatesTo>1</relatesTo> (AUTHOR)
– Name: TitleSource
  Label: Source
  Group: Src
  Data: <searchLink fieldCode="JN" term="%22Journal+of+Theoretical+%26+Applied+Electronic+Commerce+Research%22">Journal of Theoretical & Applied Electronic Commerce Research</searchLink>. Apr2026, Vol. 21 Issue 4, p114. 20p.
PLink https://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=bsu&AN=193416561
RecordInfo BibRecord:
  BibEntity:
    Identifiers:
      – Type: doi
        Value: 10.3390/jtaer21040114
    Languages:
      – Code: eng
        Text: English
    PhysicalDescription:
      Pagination:
        PageCount: 20
        StartPage: 114
    Titles:
      – TitleFull: Building Brand Trust Through Influencers: The Mediating Role of Consumer Engagement.
        Type: main
  BibRelationships:
    HasContributorRelationships:
      – PersonEntity:
          Name:
            NameFull: Sarkis, Nada
      – PersonEntity:
          Name:
            NameFull: Jabbour Al Maalouf, Nada
      – PersonEntity:
          Name:
            NameFull: Abou Jaoude, Ella
      – PersonEntity:
          Name:
            NameFull: Azzi, Tarek
    IsPartOfRelationships:
      – BibEntity:
          Dates:
            – D: 01
              M: 04
              Text: Apr2026
              Type: published
              Y: 2026
          Identifiers:
            – Type: issn-print
              Value: 07181876
          Numbering:
            – Type: volume
              Value: 21
            – Type: issue
              Value: 4
          Titles:
            – TitleFull: Journal of Theoretical & Applied Electronic Commerce Research
              Type: main
ResultId 1