Prakash, V., & Raunaque, N. (2026). Digital Influence and Traditional Buying Behaviour in Rural India’s FMCG Market: A Decadal Qualitative Analysis of Secondary Evidence. Advances in Consumer Research, 3(4), 316.
Chicago Style (17th ed.) CitationPrakash, Vaibhav, and Nausherwan Raunaque. "Digital Influence and Traditional Buying Behaviour in Rural India’s FMCG Market: A Decadal Qualitative Analysis of Secondary Evidence." Advances in Consumer Research 3, no. 4 (2026): 316.
MLA (9th ed.) CitationPrakash, Vaibhav, and Nausherwan Raunaque. "Digital Influence and Traditional Buying Behaviour in Rural India’s FMCG Market: A Decadal Qualitative Analysis of Secondary Evidence." Advances in Consumer Research, vol. 3, no. 4, 2026, p. 316.
Warning: These citations may not always be 100% accurate.