Examining AI-Mobile payment applications through ISSM and perceived value theories: The role of alternative attractive service design options.

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Bibliographic Details
Title: Examining AI-Mobile payment applications through ISSM and perceived value theories: The role of alternative attractive service design options.
Authors: Doszhan, Raigul1 raiguldos2011@gmail.com, Glavee-Geo, Richard2 rigl@ntnu.no, Sabidullina, Ademi1 sabidullina96@inbox.ru, Zhanibekova, Gaukhar3 gaukhar-k@mail.ru, Baimukhanova, Sariya1 bsariya@rambler.ru, Shaikh, Aijaz A.4,5 aijaz.a.shaikh@ipic.kz
Source: European Research on Management & Business Economics. May-Aug2026, Vol. 32 Issue 2, p1-16. 16p.
Database: Business Source Ultimate
Description
ISSN:24448834
DOI:10.1016/j.iedeen.2026.100315