Label equity and the effectiveness of values-based labels: an experiment with two French Protected Geographic Indication labels.

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Title: Label equity and the effectiveness of values-based labels: an experiment with two French Protected Geographic Indication labels.
Authors: Carpenter, Marie1 (AUTHOR), Larceneux, Fabrice2 (AUTHOR)
Source: International Journal of Consumer Studies. Sep2008, Vol. 32 Issue 5, p499-507. 9p. 1 Black and White Photograph, 2 Diagrams, 5 Charts.
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  Data: Label equity and the effectiveness of values-based labels: an experiment with two French Protected Geographic Indication labels.
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  Data: <searchLink fieldCode="JN" term="%22International+Journal+of+Consumer+Studies%22">International Journal of Consumer Studies</searchLink>. Sep2008, Vol. 32 Issue 5, p499-507. 9p. 1 Black and White Photograph, 2 Diagrams, 5 Charts.
PLink https://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=bsu&AN=33716928
RecordInfo BibRecord:
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      – Type: doi
        Value: 10.1111/j.1470-6431.2008.00704.x
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      – Code: eng
        Text: English
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      Pagination:
        PageCount: 9
        StartPage: 499
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      – TitleFull: Label equity and the effectiveness of values-based labels: an experiment with two French Protected Geographic Indication labels.
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            NameFull: Carpenter, Marie
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            NameFull: Larceneux, Fabrice
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            – D: 01
              M: 09
              Text: Sep2008
              Type: published
              Y: 2008
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              Value: 32
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            – TitleFull: International Journal of Consumer Studies
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