Scoring with the Net - the Cybermarketing of English Football Clubs.
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| Title: | Scoring with the Net - the Cybermarketing of English Football Clubs. |
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| Authors: | Beech, John, Chadwick, Simon, Tapp, Alan |
| Source: | Electronic Markets. Jul2000, Vol. 10 Issue 3, p176-184. 9p. 2 Charts. |
| Database: | Business Source Ultimate |
| ISSN: | 10196781 |
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| DOI: | 10.1080/10196780050177080 |