Masisa Argentina and the Evolution of its Strategy at the Base of the Pyramid.
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| Title: | Masisa Argentina and the Evolution of its Strategy at the Base of the Pyramid. |
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| Authors: | Gardetti, Miguel Ángel1 mag@sustentabilidad.org.ar, D'Andrea, Guillermo2 gdandrea@iae.edu.ar |
| Source: | Greener Management International. Winter2006, Issue 56, p75-91. 17p. 3 Diagrams, 1 Chart, 1 Graph. |
| Database: | Business Source Ultimate |
| ISSN: | 09669671 |
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