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Subject and Author Index Vol. 48, 2011.

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Bibliographic Details
Title: Subject and Author Index Vol. 48, 2011.
Source: Journal of Marketing Research (JMR). Dec2011, Vol. 48 Issue 6, p1074-1085. 12p.
Database: Business Source Ultimate
Description
ISSN:00222437
DOI:10.1509/jmr.48.6.1074