People-Oriented Marketing Managers in Service Organizations.

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Bibliographic Details
Title:	People-Oriented Marketing Managers in Service Organizations.
Authors:	Boissoneau, Robert, Fisher, Deborah J.
Source:	Services Marketing Quarterly. 2001, Vol. 22 Issue 3, p81. 11p.
Database:	Business Source Ultimate

Description
ISSN:	15332969
DOI:	10.1300/J396v22n03_05